
Why?
My brother just interviewed awesome copywriter, Ryan Healy, on his blog. Ryan brought up hand copying proven ads to get more “hands on” experience and BOLSTER your copywriting education.
I remember the legendary, Gary Halbert, also recommending the same thing.
So, here I am, hand copying one of my favorite copywriter’s sales letters (Michel Fortin).
So far, I’m impressed with the process.
I’ve read this particular sales letter of Mr. Fortin’s numerous times. But never has the strategies, the verbage and beat of the letter sunk in so deep.
You should definitely try it!
Gary Halbert recommends hand copying these proven-winners:
- “Do You Make These Mistakes In English?”
- “What Everybody Should Know About This Stock And Bond Business”
- “The Nancy L. Halbert Heraldry Letter”
- “How To Burn Off Body Fat, Hour-By-Hour”
- “At 60 Miles An Hour The Loudest Noise In This Rolls Royce Is The Ticking Of The Electric Clock”
- “Why Men Crack”
- “How To Collect From Social Security At Any Age”
- “The Admiral Byrd Transpolar Expedition Letter”
- “The Lazy Man’s Way To Riches”
(I can’t seem to find copies of all these ads online. If any one of you could point me in the right direction, I’d be very thankful!)
Warm regards,
Rebecca Dean
a. k. a. Miss Copy