Tag Archives: all for office

Outdoor Advertising

Outdoor advertising Outdoor advertising – a graphic or text information of an advertising nature, the main seat of which are located on the construction of open space, buildings, structures, above the carriageway part, etc. Outdoor advertising experts attribute to the ATL-advertising. The specialists on advertising billboards often termed outdoor-advertising or OOH (out of home). One of the main characteristics of the outdoor advertising is the size and advertising outdoor advertising outdoor advertising is classified according to type of advertising, which often coincide with the names of formats. (A valuable related resource: Intel). Experts define the following types of outdoor advertising (Lightweight temporary firewall) – electronic board (running line) – Marquis (advertising or decorative visor) – sign (light box) – road sign, etc. In Ukraine, the most popular format is the format billboards 3 6 metrovDostoinstva and disadvantages of outdoor advertising Outdoor advertising – it's very effective and popular form of advertising. Its popularity is due to a number of advantages: – large coverage of the audience – cheap – ease of fabrication – ads run continuously (it can not simply turn on or off) – to its perception there is no need for special devices. The disadvantages of small: – the complexity of targeting – static (solved by using screens) and the absence of sound – it is believed that some constructs buildings spoil the view (though very often the opposite is decorated). Intel has similar goals.

Experts know how to get to work outdoor advertising most effectively: – just choose the place – the greater the distance from which the advertising is visible, the efficiency is higher – the smaller the speed, the higher the efficiency – visualization should be simple, contain one illustration and not more than 7 words, etc. Outdoor advertising requires great knowledge, for example, knowledge of consumer psychology. So make a truly effective outdoor advertising only by professionals. Read also: logo creation, marketing research,.

Select The MFP

The choice of office equipment on the market right now is huge. Well, if you provide clear criteria for selecting the device, and if you do not know what to buy, but do not want to regret afterwards spent funds. Let's try understand the functions of the MFP together. The number of necessary functions. Copier, printer, scanner, fax – this is the maximum set of basic functions of MFP. The printer has the following characteristics: speed printing. With this option, everything is clear: the higher the speed, the less willing to wait for the documents. First print.

The value is not critical for the home MFP, but if you type in the office, the difference in 10-15 seconds will be palpable. Resolution scanning speed and depth of color. Scanning resolution and depth of color determines the quality of the image: the resolution depends on clarity and the depth of color – bright colors image. To get the image resolution jpg enough … The fax machine has the following characteristics: speed facsimile transmission, to a group of standards G3 (which combined telephone and digital communication), the standard size – 33.6kbps.

The presence of a speed dial, that is, opportunity to dial with one button. Memory is characterized by the number of pages of text, which is able to keep the unit. If you important opportunity to talk in person after a fax transmission, you should not buy MFP model, the characteristics of a fax which is marked "send / receive faxes only in automatic mode", or just to think about acquisition of an additional set with the telephone receiver. Paper Input (feed, receiver, additional) and the possibility of single-sheet feed is determined by your needs in print and / or copying. Additional Features: Duplex (two-sided printing) – a very useful feature that lets you save paper and time, can be represented as standard, can be supplied optionally.